QV Skincare Case Study

Results: With Veracity Trust Network’s ad fraud prevention product in place, the results were noticeable very quickly. There was an improvement in QV’s website traffic quality, and even a significant improvement on ad results such as a higher click through rate (CTR), while cost per result was maintained. The ROI achieved with Veracity exceeded QV’s expectations. Across Facebook and Google ads, over 50% of bots were eliminated, meaning QV saved more than 60% of their total digital ad spend over a six month period.